Smashing Magazine as been around since 2006 and it is still going strong. They target web designers and developer and is recognized as and authoritative figure in this space. The key to there success in my eyes is their in-dept article and resources they share but also their site design. It is about the design of the site I would like to talk about today, they have optimized the layout for ease of use and also to have focus on their ads. The Smashing Magazine site layout is in three columns which does not seem too compact and cluttered like most sites with this design do. They have also optimized it for speed, so what is this information to you ?
Great question because I stumble upon a similar theme to smashingmagazine.com which you can see below:
Smashing Magazine WordPress Theme
This theme is responsive meaning it will look amazing on all devices which is also optimized for speed.I would recommend this theme to those who plan to create a magazine, blog or a news site. You can start earning right away because this theme has built in ad placements, custom widgets and much more.